IconBrands™ marketing audit workshop is geared towards helping our clients make sense of what their marketing direction should be.
We unpack all the elements of your marketing status quo and start to consider the possibilities of where you want to be, as well as giving you a sneak peek into the possibilities on how to get there during the marketing audit workshop.
We prefer that all the major-players attend the marketing audit workshop, as it helps to give clarity of the status quo much faster.
Topics that will be covered during the marketing audit workshop include:
- Target Market Analysis
- SWOT Analysis
- Your unique selling proposition, and finally
- Direction on your creative strategy.
The marketing audit workshop takes between 3-6 hours, depending on the complexity of your organization and the various product/service lines that you are catering for.